Terms of Service

Last Updated: May 2026

These Terms of Service ("Terms") govern your use of Kulu's products, including the Kulu Portal, Kulu Meet, and related APIs (collectively, the "Services"). By accessing or using the Services, you agree to be bound by these Terms.

1. Acceptance of Terms

By using Kulu's Services, you acknowledge that you have read, understood, and agree to be bound by these Terms. If you do not agree to these Terms, you may not use our Services.

2. Use License

We grant you a limited, non-exclusive, non-transferable license to access and use the Services for your internal business purposes. You may not sublicense, resell, or use the Services to build a competing product.

You agree not to:

  • Use our Services to promote, engage in, or facilitate any illegal activity.
  • Upload, post, or transmit content that is illegal, harmful, threatening, abusive, harassing, defamatory, obscene, or otherwise objectionable.
  • Upload, post, or transmit content that infringes the intellectual property, privacy, or publicity rights of any third party.
  • Distribute unsolicited or unauthorized advertising, promotional materials, or spam through our Services.
  • Transmit or distribute viruses, worms, Trojan horses, or other harmful or disruptive software or code.
  • Interfere with, disrupt, or negatively impact the Services, servers, networks, or other infrastructure.
  • Attempt to gain unauthorized access to any part of the Services, our systems, or connected networks by hacking, password mining, or other illegitimate means.
  • Use robots, spiders, crawlers, scrapers, or other automated tools or interfaces not authorized by Kulu to access the Services or extract data.
  • Reverse engineer, decompile, or attempt to discover any source code or bypass measures designed to restrict access to any area, content, or code of the Services.
  • Use a username or account name that impersonates another person or entity, infringes on trademarks or other rights, or is offensive, vulgar, or obscene.

3. Confidentiality

Each party (the "Receiving Party") agrees to keep confidential any non-public, confidential, or proprietary information disclosed by the other party (the "Disclosing Party") in connection with the Services, including but not limited to:

  • Product features, functionality, and user interfaces
  • Technical capabilities and performance metrics
  • Beta or trial features not publicly released
  • Business, financial, customer, or operational information
  • Recordings of sessions and any content (including screen content, audio, and visual material) shared, displayed, or discussed during sessions conducted through the Services
  • Any information marked as confidential or proprietary, or that a reasonable person would understand to be confidential given the nature of the information and circumstances of disclosure

The Receiving Party shall:

  • (a) use the Disclosing Party's confidential information solely for the purpose of exercising its rights or performing its obligations under these Terms;
  • (b) protect such information using at least the same degree of care it uses to protect its own confidential information of like kind, and in no event less than a reasonable standard of care;
  • (c) not disclose such information to any third party, including competitors, without the Disclosing Party's prior written consent; and
  • (d) ensure that any of its employees, agents, professional advisers, or subcontractors who receive the Disclosing Party's confidential information are bound by written obligations of confidentiality at least as strict as those set out in this Clause, and remain responsible for any breach by such persons.

Confidential information does not include information that:

  • (i) is or becomes publicly available without breach of these Terms;
  • (ii) was rightfully known to the Receiving Party without confidentiality obligations prior to disclosure;
  • (iii) is rightfully received from a third party without breach of any confidentiality obligation; or
  • (iv) is independently developed without use of or reference to the Disclosing Party's confidential information.

These confidentiality obligations survive termination of your use of the Services.

Where the Customer is subject to confidentiality obligations to its own customers or end users, any information relating to such customers or end users that is disclosed to or captured by Kulu in the course of providing the Services — including any Recordings and the content of any sessions — shall be deemed the Customer's confidential information under this Clause 3, whether or not specifically identified as such. Any other end-user information disclosed to Kulu and identified as confidential shall also be treated as the Customer's confidential information. Kulu will handle all such information in accordance with the confidentiality obligations set out in this Clause. For data processing enquiries, please contact support@heykulu.ai.

4. User Responsibilities

You are responsible for:

  • Maintaining the confidentiality of your account credentials.
  • All activities that occur under your account.
  • Ensuring your use of our Services complies with all applicable laws and regulations.
  • Notifying us immediately of any unauthorized use of your account.

5. Service Availability and Support

Kulu maintains internal operational targets designed to support platform reliability, availability, and enterprise usage.

  • Availability Target: Kulu targets 99.8% monthly uptime for the Kulu Meet runtime, excluding scheduled maintenance, emergency maintenance, third-party outages, and events outside Kulu's reasonable control.
  • Support Response Target: Kulu aims to respond to technical support inquiries and platform-related issues within one (1) business day.

Operational targets described in this Section are goals only and do not constitute legally binding service commitments, warranties, or guarantees.

Certain enterprise customers may receive additional support commitments, service levels, or commercial terms under separate written agreements.

6. Intellectual Property Rights

6.1 Kulu IP

As between you and Kulu, all content, features, and functionality of our Services (including but not limited to software, text, graphics, logos, images, and any improvements, modifications, or derivatives thereof) are owned by Kulu, its licensors, or other providers of such material and are protected by international copyright, trademark, and other intellectual property laws.

6.2 Customer Data

As between you and Kulu, you (and, where applicable, your organisation) retain all rights, title, and interest in and to your Customer Data, including any content you upload, meeting recordings, transcripts, session data, knowledge base materials, any screen content, audio, or visual material shared, displayed, or captured during sessions conducted through the Services, and any content provided by end users participating in such sessions. You grant Kulu a limited, non-exclusive, worldwide, royalty-free licence to host, process, and transmit Customer Data solely to the extent necessary to provide the Services to you and in accordance with these Terms and the Privacy Policy. Kulu claims no ownership of Customer Data.

Kulu shall not use Customer Data (including session recordings, transcripts, screen content, and any audio or visual material processed during sessions) for training or fine-tuning any AI or machine learning model, or for any product development purposes other than as strictly necessary to provide the Services to the Customer.

Retention periods for session Recordings and related session content are set out in Clause 6.3 (Data Retention). You are responsible for exporting and retaining any Recordings or session content you wish to keep beyond those periods.

6.3 Data Retention

6.3.1 Kulu shall retain session Recordings and related session content (including transcripts, screen captures, audio, and visual material captured during sessions) on its platform for thirty (30) days from the date of the relevant session, after which they shall be permanently deleted from Kulu's systems in accordance with Kulu's data retention policy and applicable ISO 27001 controls.

6.3.2 During the thirty (30) day retention period, you may download any Recording or related session content from the Services for your own retention and use. Kulu shall provide an export function within the Services to enable this. Where such function is not available, the Customer may request export by contacting Kulu, and Kulu shall provide the requested content within a reasonable time.

6.3.3 You are responsible for retaining your own copies of any Recordings or session content you wish to keep beyond the thirty (30) day retention period. Kulu shall have no liability for the deletion of Recordings or session content after that period.

6.3.4 You may at any time request earlier deletion of any Recording or related session content, and Kulu shall comply with such request without undue delay.

6.3.5 This Clause 6.3 applies to session Recordings and session content only. Other Customer Data (including knowledge base materials, account data, and configuration data) is retained for the duration of your subscription and handled in accordance with the Privacy Policy.

7. Limitation of Liability

7.1 Nothing in these Terms shall limit or exclude either party's liability for: (a) death or personal injury caused by negligence; (b) fraud or fraudulent misrepresentation; or (c) any liability which cannot lawfully be limited or excluded under English law.

7.2 Subject to clause 7.1, neither party shall be liable to the other, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, for any: (a) loss of profits; (b) loss of business or business opportunity; (c) loss of anticipated savings; (d) loss of goodwill; (e) loss or corruption of data; or (f) any indirect, special, or consequential loss.

7.3 Subject to clauses 7.1 and 7.2, Kulu's total aggregate liability to the Customer arising under or in connection with these Terms, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, shall be limited to the total fees paid by the Customer to Kulu in the twelve (12) months immediately preceding the event giving rise to the claim.

8. Disclaimer of Warranties

Our Services are provided on an "AS IS" and "AS AVAILABLE" basis. Kulu makes no warranties, expressed or implied, regarding our Services, including but not limited to warranties of merchantability, fitness for a particular purpose, or non-infringement.

9. Term

9.1 These Terms commence on the date the Customer first agrees to them (the "Start Date") and continue for the subscription period selected by the Customer at sign-up (the "Initial Subscription Period").

9.2 At the end of the Initial Subscription Period, these Terms shall automatically renew for successive periods of the same length (each a "Renewal Period"), unless either party gives written notice of non-renewal to the other before the end of the then-current Initial Subscription Period or Renewal Period.

9.3 Where the Customer signs up to a paid pilot, the Initial Subscription Period shall be the pilot period stated at sign-up. At the end of the pilot, these Terms shall automatically renew on a monthly basis under clause 9.2, unless either party gives written notice of non-renewal before the end of the pilot.

10. Termination

10.1 Without affecting any other right or remedy available to it, either party may terminate these Terms with immediate effect by giving written notice to the other party if: (a) the other party commits a material breach of any term of these Terms which is irremediable or (if remediable) is not remedied within fourteen (14) days after being notified in writing to do so; (b) the other party fails to pay any amount due under these Terms on the due date for payment and remains in default not less than seven (7) days after being notified in writing to make such payment; (c) the other party suspends, or threatens to suspend, payment of its debts, is unable to pay its debts as they fall due, admits inability to pay its debts, enters into administration, has a receiver or administrator appointed over its assets, passes a resolution for its winding up, or is the subject of any analogous event in any jurisdiction.

10.2 On termination of these Terms for any reason, all licences granted under these Terms shall immediately terminate, and the Customer shall cease all use of the Services.

11. Payment and Refund Policy

  • Billing cycle: Plans are billed monthly. Charges occur at the start of each billing period. All payments are processed via Stripe Billing.
  • Failed payments: If a payment fails, Stripe will retry up to three times within five (5) days. We send email and in‑app notifications for each attempt. Access remains active during this grace period. If unresolved after five days, the account may be paused, AI sessions blocked, and data/configurations retained securely until payment is resolved.
  • Refunds: Subscription fees are non‑refundable once a billing period has started. Exceptions may be considered for verified Kulu platform errors that prevent access. You can cancel at any time; no further charges will occur after the current period. Refund requests must be sent to support@heykulu.ai and are evaluated case‑by‑case.

12. Modifications to Terms

12.1 Kulu may from time to time modify, enhance, add to, or remove features of the Service, provided that any such change does not materially diminish the core functionality of the Service.

12.2 Kulu may amend these Terms from time to time by giving the Customer written notice of the proposed changes (a "Change Notice").

12.3 The Customer shall have ten (10) business days from the date of the Change Notice to object in writing to the proposed changes (the "Objection Period"). If the Customer does not object within the Objection Period, the changes shall take effect at the end of the Objection Period.

12.4 If the Customer objects within the Objection Period, the parties shall discuss the proposed changes in good faith. If the parties are unable to reach an agreement within ten (10) business days of the objection being raised, the Customer may terminate these Terms by giving written notice to Kulu, with effect from the end of the then-current Initial Subscription Period or Renewal Period. The existing Terms shall continue to apply until that termination takes effect.

12.5 Notwithstanding clauses 12.2 to 12.4, Kulu may amend these Terms at any time and with immediate effect where required by applicable law or regulation, or to address a material security or compliance issue.

13. Governing Law

These Terms shall be governed by and construed in accordance with the laws of England and Wales, without regard to conflict of laws principles.

14. Dispute Resolution

Any dispute arising under or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts of England and Wales.

15. Severability

If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.

16. Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and Kulu regarding your use of our Services and supersede all prior negotiations, representations, and agreements.

17. Contact Us

If you have questions about these Terms of Service, please contact us at:

📧 Email: support@heykulu.ai

We are committed to addressing your concerns and working with you to resolve any issues.